When creating an affordable Web site for your small business, there are certain things to keep in mind from a design perspective that can make or break your site. Even if you do not plan to spend a fortune on your site, paying attention to each of these items you will ensure that the final product is something of which you can be proud.
Here are 5 tips for designing your small business Web site, even on a budget:
Tip #1: Make sure your Web site loads in 5 seconds or less: Have you ever tried to view a Web site only to find that it takes 10 or 20 seconds to come up on your screen? Unless it has been recommended by a friend or you have some other burning desire to visit the site, you probably likely gave up and moved on. The first 5 seconds is very important in terms of the attention span of your visitor. During that period, you need your site to load and for the visitor to be able to “get” what your site is about. If it takes longer than this, your visitors will run out of patience and leave. Tip: if you want to show off a long flash presentation, try featuring it on a page other than the home page.
Tip #2: Limit the menu bar to 5 options: Your Web site needs to be singular in purpose and focused in appearance. If your site is trying to be all things to all people, it will end up being of value to almost nobody. The simplicity and focus of your site design is reflected in your navigation and symbolized on your home page by your menu options. If you believe your site requires more than five menu options, make some of them sub-menus that are available only after the user selects one of the five main options.
Tip #3: Make clearly visible a call to action: Ever shopped at an IKEA? Their stores have a non-traditional layout that allows you to look around freely and yet literally leads you from one section to another, right on through to the multiple cash registers and food goodies waiting for you at the end of your path. Let this serve as a model for how to set up your Web site: on every page, you need to make it abundantly clear to your site visitors just exactly what it is you want them to do. Do you want them to contact you? Order your product or service? Add a comment to your Web site? Whatever it is, make this call to action very easy to spot both textually and graphically from anywhere on the site.
Tip #4: Provide free and clear access to additional help options: You do not want to lose sales (or visits, or whatever your goal for your visitors maybe be) just because you failed to give someone the chance to ask a question. Just as with your call to action, make it clear to visitors that no matter where they are on your site they can easily locate help via phone, e-mail, live chat, call back, user forum, or knowledge database. Hint: present the various options in a prioritized manner depending upon anticipated user needs.
Tip #5: Show consistency among other design elements: The look-and-feel of your site as a whole is really just a combination of all of its individual components. Pay close attention to every detailed component of your new site. Use appropriate colors and graphics, pay attention to font size, make sure your messaging is readable and makes sense, and make sure images look crisp and appealing. Items that you think are minor might form the basis for whether someone chooses to stay on your site or find that of a competitor.
Whether you are designing your own site or hiring a professional designer, pay attention to these items and you will have a winning site for your small business, even on a budget.
Tags: Appearance, Attention Span, Burning Desire, Flash Presentation, Fortune, Paying Attention
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Tags: Custom Web Design, Period Of Time, Professional Website Design, Right Choice, Search Services, Time Visit
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Good News for Small Businesses
An exciting new media service has recently launched, Jazel design. This web design company truly is different from the rest as it specialises in web design for small businesses. Their mission is plain and simple; they want to help small businesses grow by getting them online.
With the growing concerns over the credit crunch and the main government attention going to the big players in the world of commerce, it is essential that all small businesses support each other to survive this economic gloom. For those who acknowledge the impact the economic downturn can have Jazel Design may be the answer. They can take your business online and open up new business channels for you.
Traditional web design agencies have catered for all organisations large and small; however this web design agency understands that the requirements of a small business are substantially different from the requirements of a large organisation. With this in mind they provide a tailored service which accounts for small businesses budgets too.
Offering brochure sites at discount prices Jazel Design also offers services such as Flash animations to set your websites apart as well as blogging software for the more ambitious business owner.
If one requires a logo for their new website or offline business, Jazel design can do that too.
Jazel Design is an expert web design company specialising in effective web design for small businesses. Contact today for your free affordable custom quote.
Tags: Business Channels, Business Online, Credit Crunch, Economic Gloom, Flash Animations, Web Design Agencies
Posted in Small Business |
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Web design in the 21st century is all about adapting to simple, minimalistic design principles and being a 100% user centric. Additionally, it has to follow W3C web standards, and embedding user psychology into the whole concept. The domain has become result oriented, and commercially driven.
India has become the hub of all global web design and development activities. From simple static websites to complex semantic web research, India is viewed as a major player in technology research and development work. The days of viewing India as a one stop back office solutions provider are over and have fallen by the wayside. India offers a dynamic work environment and is a very cost effective market for technology development. Indian technocrats are among the world’s best when it comes to devising solutions in any technical domain.
Web design concepts have found a new meaning in India. The designers and developers have developed websites for every major and minor organization, who are looking to establish their business focus on corresponding commodities. The national capital region of Delhi and its surrounding territories houses many companies who provide cheap and best websites designing services to a plethora of clients worldwide. Companies and service providers who are looking for affordable web solutions are tapping the talent pool in different web designing companies here.
In addition to providing a highly cost competitive solutions model, companies here provide a quality of service, which is second to none, anywhere in the world. Armed with expert designers, developers, content experts and SEO experts, companies here possess the right blend of expertise and manpower to execute complex global projects and ensure high customer satisfaction. Since the industry is customer centric and is driven by customer feedbacks, it is a challenge for web design companies here to be highly agile, adaptive and be proactive in the overall delivery of the product.
Organizations in Delhi NCR are a testimony to high quality and accountability in delivering a web site to a particular client. From Web 1.0 to Web 2.0 to Web 3.0, the transition has been both challenging and enriching. As the web development domain is on the threshold of Web 3.0, companies here have taken up the challenge and are geared up to deliver intelligent, semantic and user driven solutions. The catchword of tomorrow’s web development services is optimization. Keeping in mind the dynamic nature of this business, organizations of today have already started to think of tomorrow, setting up practice groups and solution repositories to give the user his personal world in the vast World Wide Web.
Tags: Back Office Solutions, Delhi Ncr, Dynamic Work Environment, Expert Designers, High Customer Satisfaction, Static Websites
Posted in Software |
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